Tag Archive 'Marketing'

Oct 08 2009

Easy strategy document for your website

Published by rachel under Helpful tips,Marketing

Contemplating a new website...

Since my other life was as a web designer, I still work on sites from time to time and I thought I’d share a helpful tool for any of you starting a website. For that matter, anyone with an existing one might find it useful too. Start with a Website Strategy Malcolm’s interested in starting a blog about hitchhiking, offering tips and advice, since it’s something he’s deeply passionate about. He knows that I’m… Read the rest of this article >>

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Dec 14 2008

If your business was a person…

Published by admin under Marketing

Mr. Calcifer Touchwood. That would be the name of my business if he (and for some reason, he’s definitely a “he”) were a person. Let me explain. I came to this by reading the blog for social enterprises by Rob Greenland of Social Business Consulting, based in Leeds. Steadily working on the business plan, I thought it’d be fun to do some more thinking about how we want our guests to feel when they come to… Read the rest of this article >>

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Dec 11 2008

An elevator pitch from the heart

Published by admin under Marketing

Here’s how I describe us in 30 seconds: The Touchwood Project helps people who want a more sustainable lifestyle but don’t have the skills, time or energy to do it all on their own. We run holidays and courses that give you the know-how, confidence and people to make changes in your life and the world. We’re based in the Orkney Islands in Scotland, but plan to open several centres worldwide, each  with a… Read the rest of this article >>

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